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    Petal High School

    Business & Marketing II

    Course Syllabus

    2019-20

     

    Teacher:                   Kim Hinton

    Email address:         kim.hinton@petalschools.com

    Classroom phone:    601-582-0947

     

     

    Course Description

    Business & Marketing II provides instruction in basic marketing skills.  Courses in the program provide a foundation of skills and knowledge related to basic principles of marketing, related economic fundamentals, marketing planning, and sales and distribution. Instruction is also provided on specialized topics related to sports, special events, and entertainment marketing.

     

    Career Technical Organization

    Business & Marketing students are encouraged to become a member of Future Business Leaders of America.  The mission of FBLA is to bring business and education together through innovative leadership and career development programs.  Students participating in FBLA gain communication and networking skills to assist them in life after high school. 

    The Petal High School FBLA Chapter activities include the following:

    • Guest Speakers
    • Field Trips
    • Leadership Conferences
    • Competitive Events
    • Fundraising - any funds not used during the school year will remain in the FBLA account.
    • Community Service Projects

    All FBLA students have the opportunity to participate in Competitive Events.  Students compete at the district, state, and national level.  Students who compete and place 1st – 6th at the district conference qualify to compete at the state conference.  If a student places 1st, 2nd, or 3rd at the state conference, they are eligible to compete at the national conference.  The 2019-20 FBLA National Leadership Conference will be held in Salt Lake City, UT during the summer.

    Membership dues are $21.00 and should be paid by September 6.

     

    Units of Study

    • Introduction to Marketing
    • Marketing Planning
    • Pricing
    • Promotion
    • Product/Service Management
    • Distribution
    • Selling
    • Marketing Information Management

     

    Grading Scale

    A          90-100

    B          80-89

    C          70-79

    D          65-69  

    F          64 & Below

     

    Grades will consist of a variety of assignments.  These assignments include worksheets, guided notes, online activities, group activities, quizzes, tests, presentations, and participation.

    • All assignments are due at the beginning of the class period.
    • If a student misses a school day that a test is given, the student must arrange a time to make up the test before or after school.

     

    Pacing Guide

     

    1st 9-weeks       Introduction to Marketing

                            Marketing Planning

                            

    2nd 9-weeks     Pricing

                           Promotion

                           

     

    3rd 9-weeks      Product/Service Management

                           Distribution

                           

                           

     

    4th 9-weeks      Selling

                           Marketing Information Management